forsellers
THE HOME SALE Process
BEFORE LISTING
- Discuss the Best Strategy for Selling Your Home
- Formal Listing Presentation
- Repair and Staging Suggestions
- Property Evaluation
- Complete Market Analysis
- Establish Sales Price
LISTING & ACTIVE
- Marketing Campaign Started
- Professional Photography Taken
- Signs Installed
- Submitted to Multiple Listing Service
- Showing Times Selected
- E-mail Campaigns Started
- Facebook Listings Initiated
UNDER CONTRACT
- Offer(s) Received
- Offer(s) Negotiated
- Offer Accepted
- Back-up Offer(s) Accepted
- Inspections Completed
- Appraisal Completed
- Contingencies Removed
- Property Closes
- Refer Friends to Us!
8 steps to to success
8 STEPS TO TO SUCCESS
Step 1:Professional
Photography
STEP 2:market Preparation
STEP 3:ONLINE
SEARCH
STEP 4:ACTIVE
PHONE WORK
STEP 5:FACEBOOK
MARKETING
STEP 6:RESPONSE
TIME
STEP 7:social
media
STEP 8:hire an award
winning realtor
Step 1:Photography
did youknow?
homes with professional photography…
- Across all price tiers, they receive 87% more views than their peers.
- A 47% higher asking price per square foot.
- Photos help sell homes faster as well. An average home with one photo spends 70 days on the market, but one with 20 photos spends 32 days.
95% of home buyers start their search online, so professional photography is essential to selling a home. The pictures are taken by a professional and then edited to make sure your home is shown in the best possible way! Additionally, aerial photography is a huge plus for homes on large lots.
Step 2:MARKET PREPARATION

Buyers want to feel as if all of their belongings will fit easily and that everything will be well-organized.
- As the saying goes, “First impressions last a lifetime”.
- Rooms that are spacious should appear spacious.
- Organize any unnecessary pieces of furniture to facilitate easy movement around the room and throughout the house.
Step 3:LIST PROPERTY ONLINE

Enhanced
ShowCase



TARGETED EMAIL CAMPAIGN


Social Media Posts




Paid Social Media Ads
Step 4:making the calls
As we are completely dedicated to selling YOUR home, we practice engaging our audience in every way possible. By practicing our scripts, we become more knowledgeable and prepared.
Our approach to every interaction is:
- Knowledge
- Confidence
- Enthusiasm
A member of our team has a weekly briefing session to discuss the perks of your home in case we come across a potential buyer during a call, out in our community, or anywhere else. We market your listing like it was our own and treat it like it was our own!
Step 5:facebook marketing
It is no longer acceptable for your real estate agent to just enter your listing onto the MLS, hang a sign in your yard, and collect their check. Our marketing efforts go beyond social media to promote your home.

Custom Post on Facebook

Paid Boost Targeting

Marketplace FOR SALE Listing
Step 6:FOLLOW-UP

Step 6:FOLLOW-UP
A study done by MIT found that the odds of contacting a lead after more than 30 minutes drop 100 times compared to after 5 minutes. The odds decrease by five times from 5 to 10 minutes. Is it any wonder why the average real estate agent misses so many opportunities to convert prospective home buyer leads for their sellers?
Having a professional team that follows up promptly can make all the difference in selling your home fast and at a good price. Tracey leads our team.
Step 7:SOCIAL MEDIA STRATEGY
2020 SOCIAL MEDIA STATS
- In 2020, the average user will spend 2 hours and 24 minutes a day on social media.
- In 2020, 50.1% of mobile time will be spent on social media apps.
- On average, Facebook users spend two hours and 24 minutes on the website each day.
- Every day, YouTube users spend about 40 minutes watching videos.
- In 2020, Snapchat users will spend an average of 30 minutes a day on the app.
- The average Instagram user spends 28 minutes on the platform daily in 2020.
- The average Pinterest user scrolls through ideas for just 14.2 minutes every day.

Step 8: HIRE AN award-winning realtor
HOW Doug Ferrell
MEASURES UP AGAINST THE COMPETITION:

Listed in “Hour Media” as top 5% sales in Southeast Michigan

Zillow 5-Star Agent

Ranked in the TOP 1% of Agents in LOCAL MARKETS

Voted “Best of the BEST” Realtor 10 Years
contactDoug Ferrell
Office Location
DOUG@LAPEERREALTY.COM
(810) 691-0731
Doug Ferrell, REALTOR®
Realty Executives Main Street, LLC
1022 S. Lapeer Road
Lapeer, MI 48446
